HCS Business Solutions
HCS required only a subtle upgrade to their existing logo. The colours were “warmed up” and a more robust typeface was introduced. The logo format was changed from portrait to landscape, allowing for better integration of logotype and icon.
Although the changes to the logo are subtle, the overall effect on the company's brand is dramatic. Warmer, brighter colours and imagery give the company’s marketing collateral a face lift, creating a brand that is bright, positive and of the 21st Century.
