Rock Camp

Rock Camp is a community event aimed at teenagers in the Dublin area. Emagine Media, as part sponsors of the event, were responsible for the brand development and its application across a range of web and print collateral. Aimed at second level students, Rock Camp's identity needed to reach out to fans of all types of rock music. The challenge for Emagine was to a create a brand that would successfully embrace all rock genres and be dynamic enough for a systematic roll out across print and web media.